evaluation question 5,6 and 7

Question 5
Advertising through the genre would generate a huge audience as there are a lot of people who enjoy this genre and would like to come and experience a thrilling film with a different type of horror/thriller film.
I think if we start advertising through the internet first on social networking website with wallpapers and trailers coming up would interest the audience. Advertising on the social networking sites and instant messaging sites first would attract our target audience of 15-23 year old, both male and females because I believe they spend a lot of time on the internet. Advertising on other websites, which

 15-35 year old use, can also attract a potential audience.
Like the film “Cloverfield”, which used this method, mainly on MySpace and advertising on other sites, this gaine

d a lot

 of interest and was a successful hit in 

America and around the world.
http://www.myspace.com/cloverfield
If we get a good response through the internet campaign then we can put it on the TV and show the trailers on channels which attract our audience.
Examples: MTV network, other music channels C4, E4. The showing times of the trailers should be on breaks when there are shows which attract our age group for instance when Friends airs on channel 4 in the weekends or Skins in the weekdays.
I think we will use billboards w

hen it’s nearer the time of release, and also we can pick out key areas to advertise them on. Putting them in areas which our audience may go, for example there is a bill board outside our college we could put it up there, outside universities, on buses as most of this age group

 

use public transport, in shopping areas, and near cinemas too.
If there is a ‘star’ in our film we could have them go on shows for interviews like Jonathan Ross show, Sunday Night Project and on radio shows. When fans hear that this actor is going to do an interview it will attract them to hear about their new film and may just go watch the film because they ar

e a fan of the actor/actress. However I do not think we will have a star in our film because we want it to make it more realistic and believable because we wouldn’t want their previous character to over shadow this character.Above I have said how e could advertise the whole of the film I think we could use some aspects of marketing for the whole film to advertise for the opening. We could have it saying watch new trailer on social network sites and if they click it you can watch the opening of the film. After the person has watched the opening they may want to know what happens ne

xt.Advertisement on facebook:

Question 6

I enjoyed doing the cinematography while making this film

. Most of our shots are close up and extreme close ups because our props tell the story rather relying on a narrative. Using manual focusing I had to be sure that all CU and ECU were in focus and had to be sure what would be in each frame. I learnt from using these CU and ECU is that it is quite hard to use because sometimes the shots wouldn’t look very professional. It was hard to the close ups because we had to get the distance right so it wouldn’t go unfocussed after a while it got easier t

o do the close ups because I knew how to us the focussing and also how to frame each of them. I also learnt that not all of the shots could be close ups as some shots don’t look good and that is why we did have some long shots of the church trees, which are mainly the outdoor shots. As we used Intertextuality from the film “Arlington Road”, with the hand held cinematography, it was quite difficult in knowing how good a shot looked because we didn’t want shots to look

 uncontrolled but make it look like it flowed but in a handheld way. Using all of Final Cut Pro’s software was very enjoyabl

e but also was quite hard to use. In our previous practice films we didn’t use that many technical elements so when editing this film we didn’t know where many of the effects were. Us

ing Final Cut Pro made me realise how hard it is to edit a 2 minute clip and how much my own time has to go in both the filming and editing process.
Before I didn’t know 

where most of the effects where and how I could personalise them for our own taste but know I know how to do this which mak

es a process much faster. I also learnt that using the same effects on more than 1 or 2 can make the film look cheap and not professional enough, so we tweaked some so it would look different. I also can tell which effect will go well with a shot and a film.
Before we had to our pitch we were told that we were allowed to use copyright free music, using the website search eng

ine I found a website which allowed us to use copyright music. This allowed use more time on

 the editing and we didn’t need to worry about composing a piece of music ourselves. Using the blog helped us get feedback from our teachers on how we can improve on our blogs also what we have done well. We also used the blog to upload our previous work and from that we can see our improvement after each one. The use of various websites which let us to put our videos on the site and allows other to watch it and receive feedback from people we don’t know and hopefully they enjoy it and write critical criticisms. The internet also widens our potential audience. We can get different people to watch our film which they might not see. They can also link the video to other sites which gives the film free publicity.While doing the editing I have learnt that you need to spend a lot of time editing not only in the lesson times but also in your own time, you need to be

 patient when you are editing as it takes a considerable length of time, I also learnt that while editing you need to get different peoples point of view as you go along the process so they can say what they liked and what they didn’t s

o you can improve your work. In our match cut process we didn’t use any effects so when we did our actual thriller it was quite hard to find and choose which effect went well with which shot. Adding solarize effect in the tree.

Adding a blue colour tint

editing the music

Question 7Looking back to the original task we were set I have learnt a

 lot about the process of film making. When we did do an exercise on match cut I have learnt that you have to 

do a storyboard even though it is only a practise and camera work has to be accurate for match cuts.

By having a storyboard in place for our thriller we had a basic outline of what kind of shots we wanted and how we pictured the final outcome. The storyboard also allowed us to put different ideas for each shot. Planning the thriller I think was very important whilst making this film because we were able to put different ideas down, make sure that our narrative fitted in the genre and also had a stable narrative which we could film. Planning who bought what prop in enabled us to have responsibility over the props and mise-en-scene and knew if one person didn’t bring a prop in it is their fault. When we did our pitch, our plan was done from the storyboard, what the music is, the location and the props.

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Before we started filming we needed original props. As I knew where I could buy most of the props I put responsibility to making the book which is used, getting a voodoo doll, and a wig.
As I live in Camden it was easy for me to go to Camden lock and buy a unique and authentic looking book, which was then personalised for the character adding pen splurges, fake blood, using tea bags to discolour pictures of the church monument in the actual film, adding pictures of pentagrams. Writing then was added, with verses from satanic chants, how to summon demons and other information about the summoning. I also made the fake blood which was going to be used for the book and voodoo doll, I tested out different colours of red and thickness to get the right colour of it, and so it looked real in the film. Other members of the group were also told to bring items in which would help with the film. Lisa bought in verses which were written in the book, a fake newspaper cover headlining about demons with the date dating back to 1881, other images of the pentagram, chalk, candle, matches and Layla bought in candle and also she was able to fill in 2 of the other bottles which I bought in with paint.
When we started filming I think I found it much easier to use because I have used the camera beforehand, while filming I still had to get the views of Lisa and Layla so we knew that everyone was sure about the shot we were about to do. The main difficulty was when we were shooting the outside scene with an actor in it because we were outside it was much more difficult because of the wind and being very cold. The positive side to filming with an actor in the film is so that we don’t worry about how the acting has come out and don’t have re-shoot some of the scenes as we only had some shots it was much quicker to and on the back and some body parts were showing. We used mainly ECU and CU which was hard to get focus them because they were very close but eventually we had done it.

testing out the fake blood

In the last lesson relating to our thriller coursework the class watched each other’s thrillers and then gave back feedback on what they thought about our films:
· Wonderful shot of the candle with the blood
· Brilliant sound- good preparation, downloaded music
· Good use of close ups
· Not relying on narrative to tell the story but the shots create the story with the close ups
· Well planned
· Music matched with the shots
· Good use of skill with editing
· Really good quick shots
· Liked the effect used on the eye
· Liked the research props
· Wonderful pace
· If the shots were really good you wouldn’t have needed to much effects
· Some people said there was too much effects however some said it worked well with the story- good shot candle with out effects